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Use of H1 tags in SEO

Posted by Alan Smith on: 2009-07-29 01:59:08

Self SEO > Search Engine Optimization Articles


H1 tags are one of the most important part of SEO which is the header tag situated in body of a website. It can be termed as the most simple form of header found on a web page. Through h1 tags search engines come to know about the site content details. If its used in proper co-ordination with anchor text and title tag then you can even expect increased density of website traffic from major search engines like Yahoo, MSN and Google.

Although the feature of h1 tags is not new and is present since years, but from last few years its significance has grown due to increased demand by Google. It carries much more importance than keyword meta tag and description meta tag. The best position to place these H1 tags is at the header situated above the content. Experts recommend to exclude the HREF links from the tag. When you keep a link in h1 tag, it gives the impression to the search engines that the linked web page is more important rather than the present page.

Those desiring to keep a descriptive link to their own page can use the link along with proper anchor text including content of that particular web page. The tags produced by h1 are of largest form, and are very important requiring to be used independently having same HTML commands.

They also consists of same attributes having higher level of suitability like the Class, Align and ID attributes. Always keep the header tag at the top of the web page. You should know this that- when Google scans a web page, it goes from top left to the bottom right of the page. Search engines generally view websites from text perspective instead of graphical point of view.

Place the h1 header tag on the top left hand side or middle part of your web page, as here the main content is found. You can even use the h1 header tag as the title for the content present on that particular page.

You can also construct sub-keywords having same heading tags. In order to separate the text in the tags they are made BOLD, thus they get separated from other text on the page.

Usually search engines are in the search of important and authentic text on the web pages. And when h1 tags are used, they are considered signifying anything important thus giving more visibility to the heading tags.

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User comments:

Mildred - Posted on: 2010-02-17 12:20:27

Well, the importance of H1 tag is too much in SEO but make sure that we can use it only once against one keyword, so if we want a real and long lasting success then we can't ignore the rules and regulations of the search engines like Google...

seoasia - Posted on: 2010-02-21 14:27:13

I do not think, that we can use only one keyword for one tag. there can be 2 or 3. but it is necessary that heading should be effective and related to site content. it is very important.

nevin - Posted on: 2010-03-04 09:03:40

Fabulous Article!
nice case study,very resourceful and informative.Indeed heading should be effective in SEO and H1 tag is pretty useful for onpage SEO as an important ranking factor.
Thanks for sharing the features and the post
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gordwick - Posted on: 2010-04-11 21:38:21

Very informative, targeted and exact, that's the kind of information I like. I knew before that H1 tags are very important a good SEO implementation but the way you described it above makes all the information stay fit. One other interesting resouce on internet marketing and website optimization is on outrank.com reviews.


atechnocrat - Posted on: 2010-05-13 09:23:59

H1 tag is one of the most important point through which we would help in search engine visibility, better SERP etc.
Although we can use <h1>........ to <h6>, but the priority is decrease from <h1>.......... to <h6>.

So if we really want better SERP then we must have to follow SEO Services guidelines and get the advantages.

Wheat - Posted on: 2010-06-15 08:37:25

Search Engine Marketing and Optimization efficiently increases your website's visibility on the Internet. Search engine marketing is a simple method to take your site higher in search engine rankings. Our Search Engine marketing firm, simply knows what to optimize, when to optimize it, and how to optimize the things necessary to achieve high search engine rankings for our customers. We utilize proper navigation throughout your site that encourages conversions while maintaining a search engine friendly structure. This is achieved by developing clear cross-linking, search engine friendly URL’s and deep linking.
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jacob6418 - Posted on: 2010-07-14 05:43:46

H1 tags are one of the most important part of SEO which is the header tag situated in body of a website. It can be termed as the most simple form of header found on a web page.
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martingh - Posted on: 2010-07-23 17:49:14

ok, i had a bit confusion about the usage of H1 tags and now you have clarified. thanks a lot. But, could you please let me know what's the requirement of H2 and H3 tags. Are they really important in the SEO services processes?

kevinmarton - Posted on: 2010-07-26 08:37:17

yes it is true H1 is very important in SEO but mostly new SEO persons neglect that part that why they didn't get the rank.

ddexxters75 - Posted on: 2010-07-26 16:10:32

H1 tags are one of the most important part of SEO which is the header tag situated in body of a website. It can be termed as the most simple form of header found on a web page.
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austin19 - Posted on: 2010-07-29 14:24:29

Search engine optimization (SEO) is the process of improving the visibility of a web site or a web page in search engines via the "natural" or un-paid ("organic" or "algorithmic") search results. Other forms of search engine marketing (SEM) target paid listings. In general, the earlier (or higher on the page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine.


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austin01202 - Posted on: 2010-07-30 11:40:55

The acronym "SEO" can refer to "search engine optimizers," a term adopted by an industry of consultants who carry out optimization projects on behalf of clients, and by employees who perform SEO services in-house.
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joshjackson - Posted on: 2010-07-30 11:45:01

Search engine optimization (SEO) is the process of improving the visibility of a web site or a web page in search engines via the "natural" or un-paid ...


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ricky11 - Posted on: 2010-08-02 11:34:35

H1 tags are one of the most important part of SEO which is the header tag situated in body of a website. It can be termed as the most simple form of header found on a web page. Through h1 tags search engines come to know about the site content details. If its used in proper co-ordination with anchor text and title tag then you can even expect increased density of website traffic from major search engines like Yahoo, MSN and Google.



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sellysed - Posted on: 2010-08-02 11:37:35

SEO is an acronym for "search engine optimization" or "search engine optimizer." Deciding to hire an SEO is a big decision that can potentially improve your site and save time, but you can also risk damage to your site and reputation.
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martinjoseph - Posted on: 2010-08-02 11:44:42

When I first heard of organic SEO I thought it must be some exotic (for instance, I find AJAX and Ruby on Rails exotic) and cryptic way of optimizing web pages. Then I did some research and was pleasantly surprised to discover that I’ve been doing organic SEO for a long time without even realizing I’ve been doing organic SEO (Search Engine Optimization).

So what exactly is organic SEO? It’s getting found on the search engines without paying the search engines for the placement, and keep getting found for a long, long time. But is this the right definition? No, this is not, but this is its greatest benefit and since my primary focus is always the benefit, I’d rather mention the benefits of organic SEO first.


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jackiesensa2 - Posted on: 2010-08-02 12:04:48

As an Internet marketing strategy, SEO considers how search engines work and what people search for. Optimizing a website may involve editing its content and HTML and associated coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines.

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ooscar1237 - Posted on: 2010-08-07 06:49:05

H1 tags are one of the most important part of SEO which is the header tag situated in body of a website. It can be termed as the most simple form of header found on a web page.
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laptopakku - Posted on: 2010-08-11 13:55:14

Yeah heading tag is very important is SEO.. thanks for posting great article:


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albert.frost - Posted on: 2010-08-11 22:06:07

Hi everyone

Thank you all for your valuable input. I just wanted to add to the comments people have made.

H1 tags cant be ignored for SEO. They have very important but you cant say that they are most important part of SEO. H1 tags need to be used very carefully. Its better to use it for your most relevant keyword. relevancy will give you an added advantage.

One friend asked about the importance of h2 and h3 tags. Yes, they are important too. Its better to use them for your site. These all small inputs contribute to your over all strategy. You can use h2 and h3 tags for your secondary keywords.

Some people over h1. They stuff their keywords in h1 tag and resize them using CSS. This is totally black hat. Always try to use white hat techniques as these ar elong term. Try to make websites for users not for search engines.

sanjaysinghpatwal - Posted on: 2010-08-31 19:27:04

Just want to say what a great blog you got here!
I’ve been around for quite a lot of time, but finally decided to show my appreciation of your work!

Thumbs up, and keep it going!

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colton1237 - Posted on: 2010-09-04 12:17:43

I knew before that H1 tags are very important a good SEO implementation but the way you described it above makes all the information stay fit. One other interesting resouce on internet marketing and website optimization is on outrank.com reviews.

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