What Exactly is Link Baiting?

The World Wide Web is far from a click, view, and enjoy system. The number of intricacies is mind boggling. In the race for supremacy techies have developed and fine tuned several ways to gain and retain No 1 slot. It is all about ranking, spiders, SEO, and more.

To be successful one needs to be popular and accessed. And, to be accessed or get hits one must tease the surfer with enticements in the form of content. Webmasters use hooks to bait, it is the World Wide Web version of fishing. Hooks can take the avatar of news hook, contrary hook, attack hook, resource hook, or humor hook.

Basically its innovative ways to “get attention.� And it could be anything from gossip, to hard news, to generating opinions, to asking for suggestions. To be effective it must have use, that is provide content which interests others.

So in terms of definition linkbaiting is web content that is placed on web pages in order to gather links from other web pages. All it really needs is to “capture� attention and this sets the ball rolling and in an instant the website has a huge number of links. All it establishes is that in the World Wide Web content retains its position of NO1.

Second is the though whether content results in links or is content generated just to produce links? So the question is whether linkbaiting is an SEO strategy? Over the internet opinions vary but all acknowledge that content and links are important to good business.

To be an effective linkbaiter you need to:

• Keep your hand on the pulse of the World Wide Web. Know what is popular, what works, what methods are ineffective, and so on. The best way to do this is to read blogs, RSS feed, and forum on the Internet and SEO. Check with regularity sites like Technorati, PC world, and Google Zeitgeist. Read reviews as well as headlines and keep an ear open for whispers and excitement.

• Create link-worthy content and “spread the word� through blogs, interactive forums, and reviews of your work. Tease the innate curiosity in internet surfers and techies.

• Remember its news that gets views. The content must be current, juicy, and informative. Study what works on sites like Digg and Newsvine.

• Attempt to be unique. Bring facts that are refreshing and not rehashes.

• Conversations and dialogues work. People love to opine and give advice so write content that invites reactions. Start a flow of though and let others take over. A heated discussion on a current topic of interest to webmasters, designers, techies, ecommerce sites, and users works wonders and draws people like bees to honey.

According to a post by Jim Westergren what can work is: valuable how tos; special reports; profiles with special insights of prominent news worthy people; useful tools; contests; product reviews; new wars among giants like Microsoft and apple; scams; jokes; new software; trendsetters; or in depth research on something of universal interest.

Linkbaiting is integral to site building and promotion. To find out what works experts recommend keep in view sites like http://del.icio.us/popular/ and http://www.digg.com/ and blogs such as Lifehacker and Gizmodo. Other great sources are e-zines and web 2.0 applications.

In reality the WWW seems to have come full circle!

Aaron Brooks is a freelance writer for http://www.1888seoservices.com, the premier website to find Seo consulting, link buildings and professionals seo training, online marketing tips, seo tools and more. He also freelances for Submit Free Press Release Site http://www.1888pressrelease.com

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User comments:

jhoncamron799 - Posted on: 2010-12-09 05:23:13

The most impotant Keys to link bait success are:-
1. Don’t Self-Indulge
2. The Value of Popularity Didn’t Die in High School
3. Become a Blogging Aficionado
4. Know the Tough Stuff
5. Be a Social Butterfly
6. Broaden Your Horizons
7. Reach a Nationwide Audience
8. Swallow Your Pride
9. Interacting With Your Readers is Overrated
10. How Do I…Where Do I???

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bond4126 - Posted on: 2010-12-28 13:23:03

Here are some benefits of Link Baiting:-
* Link baiting provides best exposure for your blog on social media and bookmarking websites.
* Link baiting is perfect and easy campaign for beginners as well as expert bloggers to get huge quality links for their blog.
* You will surely get targeted visitors and thus it will be easy for you to convert them as loyal visitors and subscribers for your blog.

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webmaster.mcintosh - Posted on: 2011-07-12 12:06:16

very innovative post but to for successful link baiting campaign you must have a solid content plan.

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phoenixp160 - Posted on: 2011-07-21 08:51:18

Link baiting is a UK SEO service whereby the webmaster places a service on their website to attract referral links. The baits include a free software download
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seocorporation - Posted on: 2011-08-11 18:39:01

SEO Corporation is a leading SEO Services India provider where ranking beyond first page is equated to obscurity. We understand that in this era of high competition and tight budget ranking on top in search engines is of utmost important to businesses. Ranking on top in SERP can bring lots of traffic, leads, sales, profits and it can make a website or brand a household name in its niche.

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abodeofseo - Posted on: 2011-09-02 23:00:13

Content management systems allow collaborating teams to work on shared sets of documents simultaneously without accidentally destroying each other's work. Business and project teams can share calendars as well as documents and other information. Such collaboration occurs in a wide variety of areas including scientific research, software development, conference planning, political activism and creative writing. Social and political collaboration is also becoming more widespread as both Internet access and computer literacy grow.



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