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Ecommerce Articles

Ecommerce Articles

Shopping Cart Usability

Usable Shopping Carts Increase Sales E-commerce has been around since 1993 under many different names, but one thing remains constant; shoppers want usable web sites. Without a usable shopping cart the sites typically fail from poor performance. To succeed in the world of e-commerce and on the Internet web sites must be developed to be usable by patrons as well as search engines. The most successful sites have been turning to web analytic software to tell them how ...

How to Boost Conversion Rates, While Lowering Merchant Account Fees!

Using an Address Verification System (AVS) when processing your online credit card transactions can help to reduce the number of fraudulent transactions you receive. However, most online merchants don’t know that using AVS can also reduce your number of legitimate orders.

Alternative E Commerce Solutions

Over the past several years, the Internet has emerged as a breakthrough technology that has and will continue to transform the way we live and communicate, and especially the way we do business.

Online Customer Service The Cornerstone of a Successful Online Business

Online customer service is still one of the most frequently overlooked aspects of running a successful online business. Yet, in the highly competitive world of Internet business, it could be (and should be) the one thing that sets you apart from your competition!

Using Drop Shipping for E commerce

Thanks to the ubiquity of the internet, online virtual businesses have become very popular business opportunities. Online retail stores are gradually playing a more important role in our lives than the traditional ‘brick-and-mortar’ retail shops. Over the last few years, a new concept called ‘Drop Shipping’ has emerged with the coming of the internet. Drop Shippers are basically wholesalers who are willing to ship their products directly to your customers. This article aims to ...

How An Ecommerce Web Site Can Help You Turn Your Hobby Into A Profitable Business

If you’ve never considered the idea of starting up your own ecommerce web site -or, indeed, your own business - you’ll probably be more than a little bit wary about the idea. Actually, setting up an ecommerce web site needn’t be as difficult as you think - and it could also be a lot of fun!

Why Aren't People Buying From Your Ecommerce Website?

Your stock is tempting, your prices right - your ecommerce website is good to go, but somehow the customers just aren’t buying. So where are you going wrong?

Creating The Perfect Ecommerce Website

If you’re thinking of jumping on the bandwagon and going into business with your own ecommerce website, you’d do well to look at a few examples before you start. Finding out what a good ecommerce website looks like will help you know what to include - and what to avoid - when you start to set up one of your own. Here are some of the things you’ll find on the perfect ecommerce web site:

Using Credit Cards Securely Online

Nowadays, shopping online is a very common thing. Making your purchases without leaving your house is an attractive option for many of us. Purchasing items over the internet using your credit card can be quite an unpleasant experience if you don't make sure your payments are safe. Although many people consider that using a credit card for online transactions is not safe, they continue using this method but with increased caution measures. The greatest risk we expose ourselves to when ...

Internet Merchant Accounts For Innocents Abroad

If you want to sell on the internet, your need to accept credit cards. To accept credit cards, you need a merchant account, or access to one. There're two ways of getting this: Get your own merchant account, or 'pimp' off someone else's.

Credit Card Merchant Account Basics

Knowing which credit card merchant account to get can be very confusing. There are thousands and thousands of banks, merchant account providers and third party sales teams that can offer you all kinds of incentives. Billions of dollars are transacted online every year and you want your share. Where do you turn? What do you look for? Read on to find out...

How To Accept Credit Cards Online

Anyone with an online business, whether for auctions, services, or virtually any type of product, has asked the same question at some time during their quest to create the ultimate online business - "How do I accept credit cards?"

10 Second Internet Person, sound familiar?

Some people do not understand the Internet idea of online commerce, but then again some people do not understand themselves either. To fully understand Internet Commerce you really only need to monitor your “clicking habits” for a few days to see where you are going and what if anything you are buying. The modern Internet Consumer is there and gone, in a click of any eye, if you do not grab us with good stuff, SEE YA, we are out of here and the speed of light. However you can also make ...

Ecommerce Boost Your Business ROI

Did you know that over 90% of all online orders are processed by credit cards and that web sites that offer customers the ability to pay with credit cards can achieve up to 300% more sales than those that do not?

Working With Drop Shippers

Drop Shippers, the manufacturers or distributors who are willing to ship their products to your customers, bring a powerful benefit to ecommerce. Online businesses that engage in the wholesale-retail trade can cut down on all the hassles of shipping their products by simply establishing business relationships with drop shippers, and using them as part of their business model. This article will cover the aspects of selecting a reliable drop shipper, the process of setting up with drop ...

Online Florists Send Flowers Online When You're In a Hurry

You did it again, didn't you? Forgot until the last minute that birthday, anniversary, graduation, promotion, or fill-in-the-blank-here. No fear, online florists are here. No longer do you have to work in that lunch time stop at the florist shop. Now customized flowers are just a hop, skip, and click away. With the added bonus of being in an international market, most of these online florists offer same day delivery to cover up even the most forgetful patrons.

Hollander Consultants Continues Expansion into Cyberspace

“Ask Hollander Consultants” Is Third New Website in Series Portland, OR – Hollander Consultants continues its outreach into the information exchange of cyberspace by starting [url],[/url] a website designed to provide practice management advice for healthcare practices. The site offers practice owners a forum to ask questions concerning practice management issues and get advice from Hollander Consultants’ over 22 years of experience in providing practice ...

Six techniques to triple your website hits

Copyright 2005 Private Mail Services Welcome, Over the past five years I have learnt many tricks to gain visitors. Many are great and some are negative, even getting me excluded from major search engines. For your benefit I have comprised a list of six free, easy and simple ways that may double or even triple your visitor count within Three Months. 1: Get listed in free directories: (Open Directory Project) is one of the top places to get listed, if you get your site listed. Up ...

Of Spam and Sandboxes

Copyright 2005 Ross Lambert About a month ago I had the privilege of giving a demo of the next version of Sonic Page Blaster to the attendees at Yanik Silver’s “Underground Online Marketing Seminar”. I fielded a couple questions afterwards that bear a better treatment than I could manage on the spur of the moment and in less than 60 seconds. Q: If we create “feeder” sites that point to our main sales page or “money site”, won’t they be adversely affected by Google’s ...


Company branding is one of the most important components of your marketing plan, particularly when you are making an effort to establish your company's position in the marketplace. Identity, differentiation, and reputation are all part of the company branding package. How people perceive your company largely relates to how effective you brand is and how it is portrayed, recognized, respected and remembered in the community both with existing and potential customers. A brand is so much more ...

Practical Strategies To Boost Your Ezine Readership

Copyright 2005 Jeremy Hershberger Do you have a fresh ezine ready to start taking subscribers but don't know how to attract them? Maybe you have a list already operating that you want to enhance. There are many practical methods available online that can be applied to either situation, some free and some not. This article will cover the basics of: •Buying leads •Submitting to ezine directories Buying Leads: The easiest way to build your list is to buy “leads” from companies ...

Gas, Air, and Spark - How Internet Marketing is Like a Car's Engine

Copyright 2005 Mike Adams I've never been much of an automobile mechanic, but about 25 years ago an old friend instructed me in the mysteries of how to find out why my old car wouldn't run. "You see," he said, "when an engine won't run, it's got to be one of three things. It's not getting enough gas, air, or spark, because that's all an engine really needs." He taught me to check simple things, like pull a spark plug and see if it sparks when the starter turns over. ...

Make Money Online With A Simple And Proven Formula

My goal here is to help the little guy, likeI was never helped me when I first started trying to make a living online. I mostly got taken advantage of. The statements made here are strictly my own opinion. I don't claim to be an Internet guru. These statements are strictly from my own personal experience, and that is a work in progress.

3 Instant Traffic Techniques for Mini-Sites

Copyright 2005 Kurma Group When building websites there are two main options: large content site or small mini-sites. Large content sites are normally more "information" focused. Mini-sites, however, normally have one purpose only, to sell. Given what search engines want, large content sites are much better for getting search engine traffic. Most of the time (unless you're excellent at optimizing), it's hard to get mini-sites to rank well for competitive keywords. This is why most ...

5 New Internet Marketing Opportunities Through RSS

Copyright 2005 Rok Hrastnik When it comes to new internet marketing opportunities for your business, RSS just might be the answer you were looking for. Here are just some of the new opportunities it can provide you with … 1. PODCASTING AND VIDEOCASTING Podcasting (delivering internet audio content) and Videocasting (delivering internet video content) allow you to communicate via rich media messages, not only making your content more attractive and powerful, but also enabling a more ...

EMPATHY, not Internet Traffic - key to home based business success?

Having EMPATHY, as we define it, could be your secret to your home based business success. You were either born with it or you were not. If you were born with it, you will never loose it. If you were not born with it, you can become more empathetic, but not like a person with the Natural Talent of EMPATHY. Mary Kay, of Mary Kay Cosmetics, has the Natural Talent of EMPATHY and she did just that. Yes, Mary Kay did business plans, cash flow projections, marketing analysis, etc. Although these are ...

Little Known Secrets About Credibility Marketing!

Copyright 2005 Glenn Dietzel A key factor in successfully marketing your business is to establish credibility within your market. How, you might ask, is it possible to establish credibility quickly? This article is geared toward helping you understand the importance of enhancing your credibility and how to leverage it in the most efficient manner possible. This is somewhat of a contrarian view on how to utilize your credibility so that you can become a best selling author and make money ...

IS Permission Email Marketing In Trouble... And Is RSS The Answer?

Copyright 2005 The IWE, LLC. All Rights Reserved. "Permission Email Marketing", the only way to market your business via Email without getting yourself into trouble and giving you the ability to stay in touch and build a ongoing relationship with your customers and/or subscribers. The only question is... is email still a reliable vehicle to deliver your marketing messages to your potential customers and/or subscribers? With the rising concerns of SPAM, Blacklisting, Email Filters, and ...

Welcoming Your Website Visitors

Imagine you're going on a blind date. You've heard wonderful things about this person, and in your heart of hearts you're thinking -- hoping -- this might just be "the one." Your heart beats a little faster as you pull into the driveway, and your stomach is all aflutter as you gingerly reach out and ring the door bell.

RSS Works: Hard Metrics to Prove It

Copyright 2005 Rok Hrastnik Marketers are constantly asking if RSS marketing works and if this can be proved. It's time to take a look at some real-life RSS metrics from real-life marketers. These will show you what kind of results you can expect to see from RSS. I first presented this data at the Syndicate Conference in New York City, the first conference entirely devoted to RSS. To make a point, we’ll take a look at RSS metrics from 4 different viewpoints, each demonstrating one ...

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