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Ecommerce Articles

Ecommerce Articles

Consultants - Writing Articles for the Internet Blankets the World with your Expertise and Style

Copyright 2005 Off the Page A Consultant could be an Expert about Absolutely Anything Calling yourself a “consultant” demands further clarification. A consultant who… What specific problems do you handle? And who needs what you know? Everyone? (Never true) Businesses selling to seniors? (A precisely defined niche) Success depends on how clearly you can define yourself and what you offer. How easily can potential clients understand it? You provide clients more than your expert ...

Ecommerce Comes from Customer Satisfaction

Online shopping is convenient, but many companies whose web sites do brisk sales often leave consumers wanting. That’s according to ForeSee Results, a research company that studied customer satisfaction among Internet shoppers. One way to improve the experience is gift cards, according to Merchant Commerce (, an e-commerce services provider. Gift cards can be used to reward loyal customers and to attract new clients. “People love to tell their friends ...

Get Committed To Your Business And See Result

Copyright 2005 Arun Pal Singh If you have not found a magic wand for your business as yet I am going to tell all about it. No! Nothing to buy. No hyped up and priced up software. No cheap search engine trick. Nothing that will cost you any money. Just a change of attitude. But that is not as easy thing as it sounds. Let us discuss it out. You need to be committed to your business to make it a success. Commitment works like a charm. You become more confident and assuring. To self as well as ...

Search Engines Are Going to Love You for This.

Copyright 2005 Ron Hutton What's the most potent fre traffIc source on the web? *** Search Engines! *** Surprised? Of course not. Why do so many people concern themselves so deeply with search engine optimization, positioning and ranking? In the United States, the follow FOUR search engines handle (*)94% of all search inquiries each and every day. Google = 35% Yahoo = 28% AOL (powered by Google) = 16% MSN = 15% * Source: comScore Media Metrix Given this information and the ...

Search Engine Marketing Hype Killing Small Businesses

Copyright 2005 Jack Humphrey Think about the first thing you ever heard about “marketing a website” on the web. 99% of the time the first words anyone ever hears are “search engine marketing.” Or some semblance of the phrase. And from that point on, the hammering of misinformation never lets up. You are led to believe that your business will die a terrible death without the search engines. You are led to believe that only people who can guide you through the mine field of search ...

Mr and Mrs Smith Go Online, as Internet Technology Moves from Fantasy to Normality

According to NOP World, 48% of all Internet users have researched or purchased financial products such as insurance and loans on the internet, or used online banking facilities. In April, NOP World had already recorded estimates of 28 million people online in Great Britain, with 13.5 million exploiting the Web for their financial requirements.

Advertising Using PPC Search Engines

Copyright 2005 Paul Jesse Internet technology offers vast opportunities to promote your business with virtually no advertising borders, and you can find countless sources online directing you towards budget marketing via pay-per-click search engines for maximum effectiveness in the information age. Enterprising people know all the benefits of optimizing their online advertising, and because of this fact the ‘pay-per-click’ (PPC) technique has been developed to meet the need. PPC is ...

Home Business Success is All In The Mind

Copyright 2005 Mal Keenan Having attended my first Internet marketing seminar, hosted by Frank Garon in the U.K on June 11th/12th, I am not surprised at the content of each speaker's presentations. Now before you go tell the online world that Mal Keenan is branding Frank Garon's seminars as predictable, let me explain..... Noticing the top of each speakers' list of topics for discussion, each contributor had one thing in common, and that was the word "Mindset" or a similar term ...

Building eCommerce Websites that work - Part 3

Copyright 2005 Richard Keir An interesting eCommerce success factor that isn't precisely overlooked, but which is often thought about more in terms of being a way of feeding the search engine spiders has to do with providing content. In a very real sense the customer's job is to consume. That's why you're in business. Think in terms of providing the information your customers need to do their job of consuming. What does that mean? Consider what you sell. The content on your ...

Make Money Online and Live Life to the Fullest

Copyright 2005 Benjamin Scott Many people today feel they are trudging to work every day to a dead end job. These people often feel like hamsters in a wheel, running the same paces over and over and never really going anywhere. So many people have hopes and aspirations outside of their cubicles, but they seldom have the chance to explore these avenues because work and family commitments clash to severely leave any extra time for themselves. What is the answer to the monotony and the ...

Catapult Your Traffic With These Web Site Add-Ons

Copyright 2005 Ronald Gibson Having a website is great but, if the site doesn't have any traffic, then what good is it really doing for you? Here are some features that you can add to your site to generate more traffic and more stickiness for your site. 1. You should add a blog to your website. Blogs are a fast and easy way to add content to your site. Why is that important? Search engines love content. A frequently updated blog will attract the search engine spiders and will get your ...

I Don't Smoke, But I Love a Good .sig!

Copyright 2005 Jonathan van Clute .sig, or “Dot Sig” as it’s affectionately known, stands for “Signature File” and is the text and (usually) other contact information placed at the bottom of email or other computer-based correspondence. It is traditionally used for things like phone numbers, alternate email addresses, mailing addresses, web site addresses, etc. However the real truth is, it can contain anything the author wishes to include. It is like having your very own piece of ...

Ten Reasons to Have an Online Business

Are you considering an online business, but need a little more convincing? We could probably list a hundred or more reasons why an online business is a good idea, but for today, we will start with ten basic reasons.

My Wacky Test Marketing Experiment Succeeded

In a previous article I recounted engaging in a wacky piece of test marketing – and now I’d like to provide you with a progress report.

How and When to Use PayPal's New Invoicing System

Copyright 2005 Ron Hutton Automate, automate, automate. It's darn good advice most of the time. But what about occasions where you simply need to collect a one-time payment for various and sundry items or services? PayPal recently launched a very handy and convenient service called "PayPal Invoicing" that makes the job of requesting and collecting payment for products or services a snap. Here's the process in a nutshell... (1) You log into your PayPal account. (2) From the main ...


Copyright 2005 Judy Thompson Are you looking for a home-based business? This could be a wise decision since there are countless advantages to having your own home-based business. Or it could be an unwise decision for you if you get caught up in one or more of the many, many scams out there. Before picking a business that seems right for you, you should at least know some basics. Select a business according to your own special interests, abilities, time and finances. As you pursue that dream ...

Is Your Website Credit Card Friendly?

In my last column I discussed the process of credit card enabling your brick-and-mortar business. I pointed out that research has shown that accepting credit cards can help increase revenue and enhance cash flow. I also pointed out that you may have to look beyond your local bank for help in getting things set up. This week we will look at setting up an online payment system for your business website. If you think hooking up a brick-and-mortar location with a credit card system stymies most ...

Improve Conversion Rates - Effective Content

Your site is fast and getting traffic, but conversion rates are disappointing. You may have problems with the tone of your content

Improve Conversion Rates - Load Times

Your site is getting traffic, but conversion rates are horrible. Everything seems to be working, so what’s wrong? Your site may simply be to slow.

eBay buys - Boon or Bust to Online Merchants?

My first reaction: This could be big The players: eBay Largest online auction site where buyers bid to buy products. Arguably the most well-known e-commerce site with over 100 million registered users. Billions in sales are transacted here worldwide. Shopping portal that helps shoppers find the least-expensive merchant to buy their desired product from. is one of the largest shopping portals on the Internet. They achieved success by implementing a model that ...

The Do's and Don'ts of Launching a Small Business Website

Launching a new small business website is often a long and painstaking process. And for most small businesses, the endeavor rarely ends in success. The terrain is mapped with freelancers, firms, and consultants that don’t offer the same services and most certainly don’t charge the same prices. Projects are often riddled with unclear expectations, missed deadlines, and ridiculous hourly rates. What’s worse is that many developers have the audacity to ask for even more money halfway through ...

Buying Links for Free Traffic-Is it Worth the Price?

The debate rages on forums all over the internet-should one buy text links to improve traffic? Here we'll dicuss some of the aspcets of buying links.

Tips for building a great business website

Copyright 2005 Arun Pal Singh A website is lifeline of internet home business. In order to succeed you must have a website that that meets the general criteria of accepted standards. Flavor of each site varies according to the intended business and choice of the owner. But there are guidelines which should be kept in mind while you work to develop your own e-shop. First of all is the domain name. It is the address to your website. So it should be kept simple and easy to remember. Try as for ...

Buyer Beware of Cheap Web Hosting Companies

Are you in the market for a web host for your website? Well buyer beware! There are literally thousands of fly-by-night companies out there that are willing to take your money and run, and not care when your site goes down. We know how important it is that your site is up, because if your site is down, part of your business is down. We have seen hundreds of customers come to us angry and frustrated about having purchased some big amount of web space really cheap, only a month later to find ...

The KEY To A Winning Internet Marketing Strategy Is To Master ONE Technique First

Copyright 2005 The IWE, LLC. All Rights Reserved. New to the Internet and Internet Marketing? Looking to stack your claim of Internet "RICHES" by starting up a online business of your own? Aren't we all. I remember when I first got started online... I didn't have a clue where to start, how to start, let alone, how to market my business online. It was so overwhelming because everytime I typed in the keywords "Internet Marketing" into a search engine I would literally receive ...

Online Merchant Account Costs and Alternatives

Merchant Account Basics A Merchant Account is a commercial bank account established by a merchant to receive payment via credit cards. Three parts are required to accept credit cards. Besides a merchant account, you need a local bank checking account to deposit funds and a processing solution, such a terminal or web-based store front to take credit card payments. Online merchant account, or ecommerce merchant account, is a merchant account that can take credit orders on the ...

Developing a Winning e Commerce Strategy

One bright spot on the economic horizons around the world seems to be continued consumer spending and e-commerce is clearly a part of this, with sales estimated to be in excess of $9.9 billion in the next three months according to ACNielsen. But there is a dark cloud hovering over this sunny e-commerce landscape called poor web site design. Let's explore some of the reasons why consumers are not reaching for their credit cards after perusing an e-commerce web site.

Choosing the Right Online Shopping Cart

Are you a website owner or a web designer/developer? If either applies, I would venture to say that eventually you'll need an online shopping cart for one of your websites. In fact, almost all new websites today need some sort of ecommerce built-in, for the purpose of selling goods and services in the online marketplace.

Do You Need A Merchant Account?

Deciding when to get your own merchant account for internet sales can be a confusing and expensive venture. If you have a small to medium sized business and only sell a small amount of products then having your own merchant account may not be the answer for you. Some of the costs involved include.

Something new in e commerce: the Echo System Build

How four partners build and manage an exclusive art posters web site by emulating the way the echo works. Imagine a top-notch photographer, some demanding visitors and an e-commerce site that wants to make money. But not at any price and in any conditions, within a policy of exclusivity and selectivity. You have got three quarters of our "Echosystem Build":

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